Google Shopping and Shopping ads optimization
We specialize in Google Shopping campaign optimization, elevating your eCommerce business. Our expertise drives consistent ROI-positive sales and revenue through strategic Google Shopping and Remarketing campaigns.
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Negative keyword pruning
- Ad copy optimization
- Landing page creation & optimization
- Search engine retargeting
Insider social marketing
How our paid search marketing service can help grow your revenue
Enhanced Google Shopping Campaign Management
Let us optimize your Google Shopping campaigns for maximum visibility and results. With a tailored strategy aligned with your products and goals, we ensure a successful campaign launch. Benefit from our custom reporting and analysis, providing insightful monthly updates on campaign performance in line with your business objectives.
Real certified Google Ads professionals
Let us optimize your Google Shopping campaigns for maximum visibility and results. With a tailored strategy aligned with your products and goals, we ensure a successful campaign launch. Benefit from our custom reporting and analysis, providing insightful monthly updates on campaign performance in line with your business objectives.
what you get
What is included in our paid search marketing services?
Count on us for accountability with a seasoned account manager. No inexperienced interns here! Utilizing third-party feed optimization tools enhances product management, enabling thorough testing and improved ad visibility.
Mastery
& Indexation Mastery
Website Development
Audience Insights
Mastery
Google Ads Mastery
With a sole focus on Google Ads, our agency excels in performance and stays updated on industry trends, ensuring absolute specialization.
Customized Account Setup: Our Google Shopping setups are tailored to your business, considering product range and profit margins. We emphasize product segmentation, priority, and scalability. Ensuring compatibility with Google Merchant Center, we optimize all products for click readiness based on thorough research.
& Indexation Mastery
Comprehensive Website Indexation & International Targeting
We ensure your website’s pages are properly indexed and accessible to search engines through meticulous technical optimizations, XML sitemap management, and proactive monitoring.
Our expertise in international targeting drives targeted traffic and unlocks global opportunities with strategic technical SEO tactics including hreflang implementation, geo-targeting signals, localized content, and international URL structures.
Website Development
Website Development & E-commerce Support
Our technical SEO specialists ensure new websites are SEO-friendly, focusing on proper URL structures, optimized metadata, mobile responsiveness, and site speed. We assist B2C and DTC e-commerce brands with SEO strategies, optimizing product pages, category structures, and site architecture.
Elevate your e-commerce visibility and customer acquisition through keyword research, on-page optimizations, structured data implementation, and technical enhancements.
Audience Insights
Audience Insights & Competitive Edge
Audience Discovery: We delve into your target audience’s preferences and behaviors, shaping strategies that meet their needs. By understanding search intent, we craft content that resonates, driving engagement and conversions.
Competitor Analysis: Thorough competitor analysis uncovers strengths, weaknesses, and strategies, revealing growth opportunities. We optimize your website and content to gain a competitive edge.
Performance Evaluation: We evaluate your website’s metrics, like traffic and rankings, identifying areas for improvement. Data-driven decisions enhance your SEO strategy.
Comprehensive Technical SEO Audits:
We conduct thorough technical SEO audits to optimize your website’s visibility and performance, addressing issues in site structure, indexing, and crawlability.
Forging Victory
Why are our paid search services effective?
Optimizing Search Intent Alignment
Selecting keywords is just the beginning. We excel in aligning search intent with ad copy, CTAs, and landing pages to maximize ROI.
Proven PPC Expertise
Curious about what truly works? With our seasoned PPC managers boasting years of success across diverse industries, backed by satisfied clients, you're in capable hands.
Elevate with Google Premier Partnership
Partnering with a Google Premier agency offers advantages. Certified in all Google advertising types, we access direct support and exclusive resources, enhancing your campaigns with insider expertise.
“The Insider Social marketing service surpasses competitors with smart, specialized, and polite account managers, setting them miles apart in the industry.”
Helen - Director of Marketing
The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Insider Social Marketing specializes in comprehensive digital marketing solutions, including social media management, influencer marketing, SEO, PPC advertising, and website design.
Insider Social Marketing offers expertise in Google Ads campaign setup, management, optimization, and reporting, ensuring maximum ROI and visibility for your business.
PPC costs are determined based on factors such as keyword competitiveness, target audience demographics, ad placement, and campaign objectives. Insider Social Marketing conducts thorough research to optimize cost-effectiveness.
The launch of a PPC campaign is influenced by factors such as campaign objectives, target audience analysis, keyword selection, ad copy creation, budget allocation, and campaign scheduling.
Yes, Insider Social Marketing provides end-to-end support for PPC campaign launch, including campaign setup, ad creation, keyword research, bidding strategy development, and performance tracking.
Insider Social Marketing employs advanced optimization techniques, including keyword refinement, ad copy testing, bid adjustments, audience targeting refinement, and performance analysis to continually improve Google Ads campaign performance.
Insider Social Marketing utilizes various strategies for Google Ads Shopping, including product feed optimization, campaign segmentation, bidding optimization, promotional strategies, and performance tracking to maximize ROI and drive sales.
